Spring Summer 2020 with Swarovski
The mood for Spring/Summer 2020 is reflected in four new trends:
The Serenity of Being
Return to News
evokes a sense of stillness, reflecting the desire to "be in the moment" and to offset the effects of isolation and information overload.
The Joy of Expression
captures Gen Z's desire for "Instagrammable" disco-glam wardrobe statements.
The Surprise of the Unexpected
fuses athleisurewear with a new sartorial luxury, blending street looks with classic style; and the "anything goes" attitude.
The Excitement of Creativity
is seen in the rejection of normcore in favor of creative, exuberant and multilayered designs.